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So Cool's Sustainability Efforts Featured in BIZBASH

Most people associate sustainability with the products we are using and their effect on the environment. However, there are three principles of sustainability (environment, economy and society), and the universally accepted definition of sustainability is “meeting the needs of the present without compromising the ability of future generations to meet their own needs.” Through the pandemic, many industries—including events and meetings—had to become flexible very quickly to remain sustainable. Moving forward, flexibility and sustainability will continue to remain critical in every decision w...

Celebrating 20 years of So Cool Events

Twenty years ago, Meg and Dean Holderman opened their doors into the unique world of special events. Kelly Murphy and Bob DeFriest graciously hosted the Grand Opening in the Panache Events showroom. The entire product offering was limited to 72” round lighted tables, ice sculptures and centerpieces but the possibilities were endless with unique linen selections and So Cool Events' creative ice centerpiece designs. Within the week, 9/11 brought the world to a standstill. The industry reeled with cancellations as grief and fear overtook the country. Social events were criti...

Holiday Do's and Don'ts

Let's face it event can be stressful and just like many things in life, following design “Do’s” and “Don’ts” can help you make the right choices for your event. DO: Show off some vintage decor. Break out the vintage to add personalized touches. Vintage is always in! DON'T: Heavily Decorate the Dining Table.  Decorate, but leave enough space to eat! Rustic Mod Wood Table with a Lighted Floral Centerpiece & Ghost Chairs DO: Have a Theme in Mind. Pick a theme and only use pieces that correlate with it! DON'T: Just Stick to...

The Perfect Bar for Your Event

Any event, including a wedding, trade show, or gala, involves a seemingly infinite number of details, but one you can’t ignore is the bar. Bar rentals are essential when planning an event. After all, the bar is one of the most active areas of many gatherings. While you may want to ensure everyone has a drink in hand, there is more to choosing the right option for event rentals than meets the eye. For one thing, the designs are highly variable. The type of bar can make all the difference. Depending on the décor and clientele, you may want to go with a simple wood bar. There are no limitation...

How to Make Your Dream Event a Reality

Having the idea of a dream event and executing those ideas can be quite difficult. There is a lot of thought, effort, and time that must go into an event in order to make it a success. No matter if you are planning a tradeshow, charity gala, or a destination wedding, these tips are sure to make the process a little easier and a lot less stressful!  Get Organized One of the first steps in executing your dream event is to plan and organize. Ask and answer questions such as: What is the goal of this event? What do you hope to achieve? Who will be attending? What is need...