Having the idea of a dream event and executing those ideas can be quite difficult. There is a lot of thought, effort, and time that must go into an event in order to make it a success. No matter if you are planning a tradeshow, charity gala, or a destination wedding, these tips are sure to make the process a little easier and a lot less stressful!
One of the first steps in executing your dream event is to plan and organize. Ask and answer questions such as:
- What is the goal of this event?
- What do you hope to achieve?
- Who will be attending?
- What is needed to make this event a success?
Thinking through details such as sponsors, venue management, and entertainment are all factors that you will need to consider. You will also want to pinpoint any event rentals that you may need, such as decor rentals, bar rentals, and even lighting.
Consider Your Audience
Knowing your target audience is useful in shaping your entire event. If you are planning a company open house and will be inviting CEOs and entrepreneurs from all over the globe, you want to create an environment that is professional yet comfortable.
Depending on the purpose of the event, you may need to consider event furniture rentals to ensure everyone has a place to sit. Dinner tables and chairs, along with couches and other furniture, are ideal for larger crowds, group meetings, and speaker sessions.
You may also need event lighting rentals to ensure you set the right ambiance. Lighting needs to set the right tone and mode for the event while also providing functional lighting in the event that guests need to read or write.
Brand Your Event
You want your event to be unique! To entice guests to attend, you will want to come up with a branding schema that is catchy. Start by giving your event a name that conveys the message and purpose of the event. You will also want to create a tagline and design a logo so that you can market your event online and offline.
If you are planning a company dinner, be catchy when inviting employees and company management to the event. Make it more than a dinner but, instead, an event to appreciate and congratulate employees.
Effective branding spreads the word and convinces guests that your event is worth attending.
Work with a Trusted Event Rental Company
Logistics are important in event planning. You will need to account for seating, comfort, lighting, and décor to tie everything together.
At So Cool Events, we specialize in corporate event rentals. We offer a variety of rentals, including decor, furniture, tables, seating, centerpieces, lighting, and more. We even offer ice carvings for an event focal piece that is sure to be memorable!
From tradeshows to destination weddings, if you are planning an upcoming event, we are here to help! Contact us today at our Miami office at (305) 635-8088 or contact us online to get a quote.